Tripurari Maharaja recounts:
"Srila Prabhupada didn't teach me: 'now you say this, now you say that.'
Once I told Srila Prabhupada that the devotees were asking me: 'what are your techniques for selling books?'"
Srila Prabhupada, inquisitively leaned forward, "What do you tell them?"
Tripurari Maharaja's answer was, "I told them: 'You have to follow the regulative principles very strictly, and read, and chant!'"
Srila Prabhupada pleasingly replied, "Yes! This is our only technique."
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